Metapixel, an Award-Winning Digital Marketing Agency in Boise, Idaho.

PPC/SEM

PPC/SEM

Google Ads Match Types Explained, A Complete Timeline

Google Ads stands as a cornerstone for marketers seeking to reach their target audiences effectively. Within this expansive platform, match types play a pivotal role in determining when and how your ads are displayed to potential customers. Over the years, match types have undergone significant transformations, reflecting the dynamic nature of online advertising and the need for greater precision in targeting. In this article, we will guide you through the timeline of match types within Google Ads to understand their evolution and implications for advertisers.

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PPC/SEM

9 Ways to Use Google Ads to Grow Your Business 

When it comes to advertising, there is no doubt that Google Ads stands out as the #1 platform that advertisers trust. With its financially flexible business model and its diverse range of campaign types, Google provides options for almost any business looking to advertise.

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About Us

Metapixel is a boutique digital agency located in Boise, Idaho. As a full service agency, we provide website design, mobile app development and digital marketing. Founded in 2016, we have helped dozens of businesses grow by creating state-of-the-art products and providing superior service.

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